Retinol Serum Picks
Ravish Kumar
| 18-10-2026

· Fashion team
There’s something about a good nighttime skincare routine that makes me want to slow down and enjoy the little things. Lately, retinol serums have been catching my attention, especially products that focus on smoother-looking skin and a more refined texture.
I’ve picked three that caught my eye for different reasons, and honestly, choosing just one would be a little difficult!
1. Glow Recipe Blackberry Retinol Blemish Serum
Glow Recipe always knows how to make skincare look tempting, and this blackberry retinol serum is no exception. The fruity-inspired concept gives it a fun place on my wishlist, while its focus on blemish-prone skin makes it especially interesting to me. I’d love to try a serum that fits into a nighttime routine without making skincare feel like a chore. What appeals to me most is the combination of a playful product aesthetic and a formula designed with skin texture and blemishes in mind.
2. La Roche-Posay Retinol B3 Face Serum for Fine Lines & Wrinkles
La Roche-Posay has a more understated appeal, which I really appreciate when shopping for skincare. Its Retinol B3 Face Serum combines retinol and vitamin B3, also known as niacinamide, and is designed to address the appearance of fine lines and uneven skin texture. This is the one I’d consider when looking for a straightforward addition to my evening routine. I like products that have a clear purpose rather than making my skincare shelf unnecessarily crowded.
3. Purito Retinol Retinal Serum
Purito is another brand that has made me curious about retinoid-based skincare. The Retinol Retinal Serum caught my attention because I enjoy looking into ingredient-focused products rather than choosing something based on packaging alone. I’d want to check the full ingredient list and the exact retinoid concentration before making a purchase.
Each serum has its own appeal, from Glow Recipe’s fun presentation to La Roche-Posay’s practical skincare approach and Purito’s ingredient-focused appeal. I’d choose just one to start with rather than layering multiple retinoid products into the same routine. Daily sunscreen would also be non-negotiable for me.